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Atelier MaharaniBagh
MY ROLE
- Creative Direction
- Design Principles
- Typography
- Symbolism
CATEGORY
- Branding, Logo Design and Packaging
At Atelier Maharani Bagh, our logo journey is a reflection of our shared vision to redefine luxury through our meticulously curated collection of high-fashion jewelry. Initially, we envisioned a grand garden, reminiscent of royalty and opulence. However, as we delved deeper into our creative process, we realized that simplicity better aligned with our goal of presenting a new paradigm of luxury.
Crafting the Atelier Maharani Bagh logo was a meticulous process, guided by our commitment to excellence. Drawing inspiration from renowned fashion houses, we carefully selected fonts and design elements to convey timeless elegance and sophistication. Each iteration was a reflection of our shared vision – to create a brand that seamlessly merges tradition with modernity, capturing the essence of luxury in every detail.
The decision to incorporate the Dragonfly into our logo was deeply personal and symbolic. The Dragonfly is believed to be a spiritual guide and angel, representing Neha’s father’s presence and blessings. For Neha, it’s more than just a symbol – it’s a testament to her father’s enduring presence, influence, and guidance, infusing our brand with profound meaning and sentiment.
The final logo stands as a visual representation of our brand philosophy – to redefine luxury through our meticulously curated collection of high-fashion jewelry. It encapsulates our story, inviting others to share in our vision of refined beauty and elegance, while honoring the legacy of Neha’s father and the enduring bond they share.
CLIENT TESTIMONIAL
I recently worked with Remy from Remedios Dsilva Designs to get my design collateral ready for my jewelry startup. Remy is a master artist—he made the entire process easy and effortless. He beautifully brought my design ideas to life and went above and beyond to help me choose the right paper for my cards. He even spoke to the printer to ensure the design flowed perfectly. I cannot recommend him enough! He is my favorite artist and designer, and I’m so grateful he supported my project with his expert skills. Thank you, Remy!
NEHA KRISHNA
Founder and Style Director, Atelier Maharanibagh
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